All new and improved ISOFLEX is the ultimate in taste and the ultimate in quality. Not only does ISOFLEX have a brand new look and great taste, using cutting edge technology, it’s a pure 100% whey protein isolate. ISOFLEX is significantly lower in lactose, fat, sugar and carbs, compared to regular WPIs too! If you’re looking for the highest quality, most premium and fastest absorbing protein, then look no further than ISOFLEX; a Truly Superior Whey Protein Isolate. ISOFLEX uses a unique protein extraction technology called Hybrid-Ratio Ion-Filtration (HRI). A hybrid of two isolate purification technologies incorporated at a specific ratio to produce a truly superior ultra-pure Whey Protein Isolate. Cutting-Edge HRI Technology allows ISOFLEX to retain an exceptionally high protein yield while maintaining enhanced bioactive whey fractions. That’s right, 100% Whey Protein Isolate at your fingertips, giving you a whopping 90% protein content! With only Native and Intact, Non-Denatured Whey Protein Fractions. 27 g of Pure Protein that has been laboratory tested, certified and approved.